This brand story is about radically putting your people first. Letting the yellow-and-black heart that beats throughout the organization of Team Rockstars IT shine. The ultimate incentive weekend that impresses, surprises, and connects. And that’s exactly what we delivered. 1 weekend, 350 colleagues, 40 mini vans and the runway of Breda Airport as the starting point of this epic journey. A journey to the city of love — Paris became PaReis, a Rockstars-worthy experience for one unforgettable weekend.
Each team hit the road in their own mini van — fully decked out with logo and team name of course — heading toward Paris. We kicked off with our very own Rockstars Hoeraaadio radio station for bonding and entertainment on the road . Song requests, weather updates, shout-outs and getting to know your colleagues better — all part of the ride. Along the way, we kept surprising our guests with unique locations, team-building activities and delicious food. A road trip with colleagues has never been this much fun.
Upon arrival in Paris, we surprised our guests with a stunning hotel (with Eiffel Tower view!), an inspiring DNA Saturday and an unforgettable party night that went on until the early hours — the perfect ending to a perfect weekend. And as the cherry on top: a personalised Sunday itinerary in and around the French capital. Oh la la!
From the kaatenco studio we brought all branding products to life: from bags to buses, printed signage to digital presentations. This journey was Rockstars from beginning to end!